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A SUCCESSFUL BOOK SIGNING

November 22, 2023

            To many, like me, marketing is the worst part of publishing a book. I love every aspect of the process except the marketing. Then again, there are times when the marketing part has its benefits, such as with a successful book signing event.

            This just happened to me so while I don’t always sell, I always have fun.

THE EVENT

            We set up at the Enterprise library (or as I call it, wyberry) at about 9:45, and got ready for the crowd to swoop in. Ha ha.

            For these library events, the setup circumstances differ from one to the next. We were allowed banners. Since I have two, and given the space available, I only opted to set up one, Meleena Treasure of The Umbrunna. My table mate, a very nice Korean lady, offered to let me use some of her space for the second banner, I just didn’t want to do that.

            I was greased and ready to kick ass once the time arrived.

SITTING THERE…

            The majority of the event was networking with other authors, especially my table mate. I watched her sell a few books which was nice but as for myself, I only had a few inquiries while one young girl was interested in Treasure but picked it up and thought it was free! I told her the price and she disappeared back into the library to ask her mom for some money, but I guess that didn’t work out because she never returned. Oh well…

            After a while, given how slow it was, we started watching the clock. While I don’t mind sitting around and networking, when it’s three hours, it can get a bit much!

ALMOST TIME TO PACK UP

            Much to my surprise, two ladies, schoolteachers, showed up and came right to me. They said they did their research beforehand and almost didn’t make it in time. I was kind of floored that they looked me up. The first one wanted Treasure but when I told her the price for the pair (including Gods), she said why not? The second lady was interested in the Gold series and bought both books at once.

            I could almost say I got writer’s cramp signing four books at once!

YOU NEVER KNOW

            This proves that you never know what’ll happen at a book signing. I’ve sold, given away, and traded books at various events. Now that I’m selling each series as a discounted set, I seem to be doing better selling multiple books. In this case, with barely fifteen minutes to go, I scored big. I’ll take it as a huge win!

SUMMARY

            While these events can be excruciating, especially for first-timers, the key is patience. Take any of it as a win, whether you sell or not. Networking with other authors is a win too.

            Happy writing!

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